MACHINE TRANSLATION FOR PERFECTLY TIMED SOFTWARE RELEASES FOR SNOWFLAKE
Achieving accurate and punctual software documentation with machine translation What you’ll learn: Snowflake delivers the data cloud to help their customers unlock the full potential of their business data. With over 2,700 employees, 19 global branches, and customers all around the world, find out how Snowflake achieved punctual software documentation releases based on one-week release sprints in a cost-effective manner.
This case study outlines:
The importance of running a pilot project for large translation projects to establish a customized translation process. This reduced translation costs by around 36%
Snowflake’s customized two-pronged translation process, which involves human translators and machine translation with human post-editing
How Milengo set up automated systems for translation management to speed up workflows and reduce manual file handling.
How SMART Technologies Sparked Connections with Educators Across the Globe
Creating Emotionally Engaging and Culturally Relevant Translations with Transcreation
Transcreation is the process of creatively localizing content to deliver a desired emotional impact instead of just translating word-for-word. It is often used to make marketing materials more emotionally engaging, inspiring, and culturally relevant for local audiences.
SMART Technologies is a global leader in collaborative educational technology that allows students to learn in their native language. With classroom hardware and software solutions in 40 languages, they needed compelling and emotive content to support existing customers and grow their business.
Discover how Milengo implemented a transcreation workflow that enabled SMART to achieve 300% growth in translation volume by reducing turnaround times from 7 days to 3 days.
This case study outlines:
How target audience information, such as buyer personas and local industry policies, can be integrated into the transcreation workflow
The importance of collaborative communication to improve translation quality and increase approval rates
How to navigate the intricacies of the creative translations without increasing production time
It’s not just what you communicate – it’s how you communicate it. High-quality translations are the gateway to foreign markets, and one of the keys to success when putting together an international marketing campaign.
Leverage Milengo’s 30 years of experience in establishing efficient and effective marketing translations. These proven methods have allowed our clients to get international marketing campaigns off the ground quicker while allowing marketing teams to focus their efforts on more strategic tasks.
How localized brand-specific style guides and terminology ensure you always speak in a consistent brand voice
How automated translation workflows and translation technology save you time, effort, and money
Customizable translation processes that fit into your existing Martech stack, so you don’t have to worry about uploading and formatting the final files
LanguageDesk: a project management portal that ensures deliverables are received for launch on time, with your final nod of approval