Nine ways to make the most of your localization budget
Localization and translations open the doorway to new markets, increase customer loyalty, and strengthen the global profile of your brand. However, with economic uncertainty on the horizon, many companies are implementing cost savings across the board, directly impacting localization budgets.
This guide will provide localization managers, marketing managers, product managers,
or anyone who needs to prepare their company for overseas customers, with nine proven strategies to manage international communications regardless of the budget you’re working with
- Chapter 1: The benefits of centralized data-driven translation planning, and how you can work towards this
- Chapter 2: Understanding key cost factors and deciding where to streamline your translation budget
- Chapter 3: Cost-saving strategies for your work processes and translation technology, including how to determine whether machine translation is suitable for your project